Job Vacancies The World Bank, February 2012

Job Vacancies The World Bank
Position Extended Term Consultant
Job Family Communications
Location     Washington, DC
Appointment Local Hire
Closing Date: Wednesday, 22 February 2012
Language Requirements English [Essential]; Russian [Desired]
Appointment Type     

Background / General description
The selected candidate will be offered a 1 year ETC appointment. Subject to performance and budget a 2nd year as an ETC is possible. This position is based in the Office of the Communications Advisor (ECAEX) and will report on a daily basis to Andrew C. Kircher, Communications Advisor, ECAEX. Regional Context: The Europe and Central Asia (ECA) region comprises of 30 extremely diverse clients, with a population of nearly 500 million people. Four of our clients are IDA only and another 5 are IDA blend countries. The remaining 21 are IBRD credit-worthy though not all have active lending programs. Although 10 of our clients have joined the EU and 7 of these have graduated, most continue to remain active recipients of knowledge and/or lending services. CASs/CPSs reflect this strong diversity with substantial variation in lending prospects, but strong demand for Bank technical services is present across the board. Over the last 20 years of transition, ECA countries have integrated into the global economy across many dimensions such as trade, finance, and labor flows. GDP in the Region grew by two-thirds from 2000 to 2008 – an enviable growth of an average of 6.5 percent a year. Yet despite this progress, ECA was hit the hardest by the global economic crisis compared to the other regions in the Bank. Growth in the Region, which had peaked at about 7 percent in 2007, fell to a negative 6 percent in 2009. The financial and economic crisis led to a substantial increase in Bank lending and knowledge activities in all ECA countries, including in several EU members states (e.g., Latvia and Hungary). The crisis helped serve as a powerful reminder of the relevance of the Bank both as an attractive source of funding and a reliable provider of timely and quality advice. It is projected that ECA is going to be the slowest region to recover from the crisis. Growth in 2010 reached about 4 percent, and prospects for 2011–13 are only slightly better. Based on this changing context, the new ECA strategy is focused on developing a new growth model for the region through:
1. Increasing competitiveness to achieve faster growth.
2. Pursuing social sector reforms and fiscal adjustment to achieve more inclusive growth.
3. Supporting climate action to achieve more sustainable growth. Even while declining from the heights of the crisis, we expect demand for our lending and advisory services post-crisis to remain strong. But we are constrained in our capacity to respond given budget constraints and a limited IDA and IBRD resource environment. This requires an increased results focus to help direct our resources to where they will have the greatest impact, along with continued emphasis on leveraging partnerships and expanding our fee for services activities in MICs, building on the successful experience in Russia. ECA’s External Affairs Unit (ECAEX) works to enhance the impact of the World Bank’s development assistance though effective communications. Along with its work with ECA’s Country Offices, ECAEX supports the Region’s operational departments in their dealings with key stakeholders and in implementing effective outreach and communications strategies with Governments, Civil Society Organizations (CSOs), the private sector, think tanks, media, etc.

Duties and Accountabilities
The selected candidate plays a strong technical and quality assurance role in the day-to-day operation of the World Bank’s external site as a member of the ECA’s External Affairs Unit (ECAEX) Team. Among the principal responsibilities of the position are:
Participating in the development and management of online strategies, including development and maintenance of the ECA’s External Affairs Unit web editorial calendar.
Preparing, packaging and adapting content for the web in English and Russian languages.
Conceptualizing, scripting and creating multimedia content in English and Russian languages. (slides shows, informational graphics, videos, etc.)
Creating and publishing graphics, multimedia, video, and audio content in English and other languages.
Coordinating blogs and other social media in English and Russian languages.
Ensuring that web content is optimized for search engines and complies with Bank technical and editorial standards
Coordinating translation of content into Russian and other languages
Publishing to the content management system in compliance with the Bank’s procedures and practices for information management
Compiling and publishing metrics reports and follow-up recommendations
Composing newsletters and other promotional materials; managing internal and external mail lists; maintaining e-mail alerts and other marketing tools
Liaising with technical teams in areas such as site performance tests, bug reporting and fixes, and system upgrades

Selection Criteria
Bachelor’s degree (or equivalent) in Interactive Communications, Journalism, Marketing or other related field and a minimum two years of relevant web work experience
Excellent written and spoken command of English. Russian language skills desirable.
Understands project management concepts sufficiently to propose and develop drafts of online communications plans and strategies with minimal supervision; can apply standard project management tools, methodologies, and processes; is able to identify and mitigate project risks as well as manage project issues
Experience working with content management systems, html, Photoshop and other online presentation tools
Strong writing skills; able with minimum supervision to prepare and edit simple online communication products and develop drafts of moderately complex products in a clear, concise, and web-friendly style
Experience creating multimedia and interactive content (such as slideshows, videos, and timelines)
Demonstrated working knowledge and application of social media communications principles and other web 2.0 technologies, including the ability to modify strategies and products to insure their most effective use as audience engagement tools
Working knowledge and functional proficiency with online performance measurement and impact analysis tools sufficient to lead or advise others in analyzing usage and trends; ability to research, identify, and map intended audiences and stakeholders, and to leverage communication tools and methodologies (such as online monitoring, web analytics, or other tools) to assess their information needs
High levels of initiative, judgment, and decisiveness in accomplishing tasks; proven ability to work independently; good time-management skills and an eye for detail; ability to work effectively under stress and to juggle multiple tasks within tight deadlines
Experience working on cross-functional teams
Interest in international development issues and an understanding of how communications can assist key audiences in meeting challenges
Strong diplomatic, interpersonal, and teamwork skills; sensitivity to working in a multicultural environment The World Bank Group is committed to achieving diversity in terms of gender, nationality, culture and educational background. Individuals with disabilities are encouraged to apply. All applications will be treated in the strictest confidence.

World Bank 1818 H St NW Washington, DC 20006 (202) 473-1000




Incoming search terms for the article:

This entry was posted on Wednesday, February 15th, 2012 at 12:23 pm and is filed under Extended Term Consultant, Tags: , , , , , , , , , , , , , — You can follow any responses to this entry through the RSS 2.0 feed. Responses are currently closed, but you can trackback from your own site.

Previous:

Next: