Job Vacancies The World Bank
Job Title Sr Communications Officer
Job Family Communications
Job # 110181
Location Washington, DC
Appointment International Hire
Senior Communications Officer
Language Requirements English [Essential]; French [Desired]; Spanish [Desired]
Background / General description
# The World Bank Group (WBG) is committed to promoting poverty reduction and inclusive and sustainable development in developing countries. Recognizing the inter-linkages between economically, socially and environmentally sustainable development, the WBG takes an integrated approach to achieving these goals under the leadership of the Sustainable Development Network (SDN). The Sustainable Development Network within the World Bank brings together people and programs to provide strategic leadership, develop new financial and knowledge products, manage internal and external partnerships, promote operational quality, and ensure that knowledge sharing and staff learning contribute to operational earning across the greater Sustainable Development Network. Today, there are approximately 1,400 professional staff in the Network. A central Vice Presidential unit provides the “anchor” for the Network. This “anchor” is made up of six departments: Finance, Economics and Urban Development
# Sustainable Energy
# Transport, Water, and ICT
# Social Development, and
# Agriculture and Rural Development. The Finance, Economics, and Urban Development (FEU) Department in the SDN Anchor is responsible for enhancing knowledge, fostering innovation, and supporting the Bank’s regional and anchor departments in areas that cut across several sectors. FEU includes the following units/teams:
# Financial Solutions (FEUFS), formerly known as Finance and Guarantees (FEUFG), and
# Urban Development and Local Government (FEUUR). The Department also hosts four global partnership programs, multi-donor trust funds that provide technical assistance and finance investments in sustainable development, namely:
# The Public Private Infrastructure Advisory Facility (PPIAF)
# The Global Partnership on Output-Based Aid (GPOBA)
# The Global Facility for Disaster Reduction and Recovery (GFDRR), and
# The Cities Alliance (SDNCA). GPOBA and PPIAF form the Finance pillar along with the Financial Solutions Unit (FEUFS) within FEU, and CA and GFDRR form the urban pillar along with the Urban Anchor (FEUUR). The Senior Communications Officer will be the FEU focal point for all internal and external communications within and from the Department, working as part of a small, highly qualified body of communications professionals within the Sustainable Development Anchor. (S)he will work in close alignment with and support FEU Departmental strategic priorities, and also in alignment with the overall SDN strategic communications direction as it evolves and is led by the SDN Communications Advisor (SDNCM). (S)he will report jointly and primarily to the Director, FEU and secondarily to the Communications Advisor (SDNCM).
Duties and Accountabilities
# Specific duties and responsibilities of Sr. Communications Officer would be: To be the lead communications officer in FEU, responding to all communications needs of the Department, specifically the Financial Solutions and Urban Development units and the Office of the Director, as well as jointly overseeing the communications work of Global Programs and Partnerships located within FEU, in conjunction with Program Managers of the relevant GPP.
# To take the lead in identifying the most effective ways to increase stakeholder understanding and awareness of critical issues and key messages on urban development and infrastructure finance, and FEU’s role, activities, and outputs. This includes developing diverse and highly complex communication campaigns of special significance to the department, anticipating critical communications/public relations issues.
# To manage proactively communications and build alliances with a wide array of stakeholders within the World Bank Group and major donors (both government and private), MDBs, IFIs, client countries, private and public sector service providers, and NGOs and community-based organizations) to create an environment for learning and knowledge sharing on issues related to FEU’s mission.
# To design, implement, monitor, and assess a results-oriented communications strategy to engage with key internal and external audiences, positioning FEU and its component projects and programs as being at the forefront of work on sustainable development, in conjunction and integrated with the overall SDN Strategic Communications Plan.
# To support communications on projects or programs, in liaison with Regions and other SDN departments, that have been led by the Regions or the other departments but which have, to a significant degree, been prepared with FEU support.
# To provide strategic advice to the FEU management team on high profile or sensitive internal or external communications issues in which proactive interaction with constituents is critical to World Bank credibility and where inadequate engagement creates significant reputational risk.
# To support management and staff of the Department in the coordinated implementation of the communications strategy throughout the department, but also across the SD Network, and to key stakeholder audiences throughout the World Bank Group and externally.
# To prepare, or oversee the preparation of, major communications products, including (but not limited to): briefings and speeches for senior management, news releases, talking points, PowerPoint presentations, promotional brochures or other publications, audio-video products, and background documents (such as Issues Briefs or position papers).
# To lead the development and ongoing management of the FEU “corporate” website including web site development and content creation, oversight of blogs etc.
# To manage proactive communications with a wide array of stakeholders – the media, governmental agencies, international institutions, civil society organizations (NGOs, business organizations, labor unions, community organizations, women’s groups, etc.) who are active in FEU sectors and development, in conjunction with SDN’s overall communications plan.
# In consultation with SDNCM, to serve as the liaison with various news media, including responding to incoming media queries and proactively seeking to insert FEU events and overall good practices on World Bank environment products and services into relevant news stories.
# To serve as a member of the SDN Communications Community, representing FEU at meetings, and contributing to the overall communication strategy for the Network; to ensure consistency of message and derive support from and collaborate with other members of the SDN Communications Community.
# To oversee within FEU the work of other communications staff, including those working in Global Programs and Partnerships, serving as operational supervisor in conjunction with unit managers to whom these staff report.
An MA, MS in communications, international relations, public affairs, journalism, or a related field and a minimum of 8 years of relevant professional experience OR a BA/BS and 13 years of relevant experience. State-of-the-art knowledge and practical understanding of a full range of communication approaches, tools, and methodologies essential to planning, executing, and monitoring communication strategies. Task and program management skills, excellent oral and written communication skills. Spoken and written fluency in English is required. Fluency in French or Spanish helpful. Outstanding verbal and written communication skills, particularly the ability to synthesize complex messages and tailor them into simple, clear and non-academic language for various audiences. Familiarity with print and production processes including print, design and production processes. Knowledge of and practical experience in publishing, website maintenance, and other media channels. Creative, proactive, and energetic approach to work; an ideas generator and implementer. Good understanding of sustainable development issues at the global, regional and country levels. Demonstrated political awareness and ability to handle sensitive situations with target audiences. Good understanding of the Bank, its policies and operations and ability to identify communications-related risks and opportunities in an international environment. Strong computer skills; ability to use standard Bank technology packages. Ability to coach, mentor and develop more junior staff. Ability to deal sensitively in multi-cultural environments and build effective working relations with clients and colleagues. Willingness to travel as needed. The World Bank Group is committed to achieving diversity in terms of gender, nationality, culture and educational background. Individuals with disabilities are equally encouraged to apply. All applications will be treated in the strictest confidence.
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